How is The O Mattress™ better than a pocket coil mattress?

Our founders have been sleeping on pocket coils for years now which have left them unhappy and wanting a better bed. The O Mattress^™ has been designed since the beginning to be better than pocket coil mattresses.  Our unique combination and cellular design of our OmniCool^™ Cooling Gel Memory Foam and our OmniEvolution^™ Luxury Foam featuring our OmniBubble^™ technology provides a much higher level of conformability and memory foam feel than any coil or pocket coil mattress available.  Conformability is one of the key factors that contributes to a good sleep experience.